Charter bookings juggled over calls
Availability, add-ons, deposits, weather reschedules — handled across WhatsApp threads. A booking engine makes it instant for guests and sane for operations.
Industry · Yachts & Marine
IT Solutions for Yachts & Marine Businesses
BMS Dynamics builds software for Dubai’s marine sector — yacht charters, brokers, marinas, and water-sports operators. Charter booking engines with live availability and deposits, broker CRMs for high-value pipelines, fleet and crew scheduling, and multilingual concierge AI for an international clientele.
The Reality on the Ground
Problems We Recognise From Your World
International clients, all time zones
Enquiries arrive in several languages at all hours. Multilingual AI qualifies and quotes instantly — before the client messages the next charter company.
Broker deals tracked in notebooks
Yacht sales are long, multi-party pipelines. A CRM keeps every viewing, offer, survey, and document in one auditable place.
Fleet, crew and maintenance in silos
Utilisation, crew rosters, and maintenance windows managed separately guarantees conflicts. One operations view prevents the double-booked Friday.
What We Build
Systems Built for Yachts & Marine
Charter booking engine
Live availability by vessel, dynamic pricing by season and duration, add-ons, deposits, and digital waivers — bookable from the phone in minutes.
E-Commerce DevelopmentConcierge AI for guests
Instant answers on routes, pricing, and availability in English, Arabic, and the languages your guests actually use — with handover to your team for bespoke requests.
AI Solutions & AutomationBroker & charter CRM
High-value pipelines with documents, viewings, and owner communications tracked — plus marketing follow-up that stays tasteful.
CRM IntegrationsFleet operations software
Vessel scheduling, crew assignment, maintenance logs, and utilisation dashboards in one system built around your marina reality.
Custom Software DevelopmentTypical Deployments
What This Looks Like in Practice
- Yacht charter booking site
- Fleet & crew scheduler
- Brokerage listings site
- Multilingual quote assistant
- Maintenance log system
- Marina berth management
For Decision-Makers
How an Engagement Runs
- 1
Free consultation
Thirty minutes with a senior engineer who knows your sector — goals first, technology second.
- 2
Fixed written quote
Scope, timeline, and price in writing before work starts. Budget certainty from day one.
- 3
Weekly working demos
Your team steers the build on real software every week — no surprises at delivery.
- 4
Support that stays
Training, maintenance, and a direct line after launch. We measure success in years, not invoices.
Straight Answers
What Yachts & Marine Leaders Ask Us
Our pricing varies by season, day, duration and vessel. Can a booking engine handle it?
Yes — charter pricing logic is exactly what custom booking engines are for: seasonal calendars, weekday/weekend rates, hourly versus multi-day pricing, add-ons, and minimum durations per vessel. You manage the rules from an admin panel; guests just see a clear price and book.
Most of our bookings start on Instagram and WhatsApp. Does a system replace that?
It strengthens it. Instagram remains your shop window; the difference is what happens next — an AI assistant answers instantly, checks live availability, and takes the deposit, instead of an enquiry waiting hours for a manual reply. You keep the channel your clients love and lose the missed bookings.
Related Industries
Talk to Someone Who Knows Yachts & Marine
A free 30-minute conversation about your operation — with a fixed written quote if there’s something worth building, and honest advice if there isn’t.