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BMSDynamics

Case Studies

Projects, Told the Way They Happened

The pain points, the discovery, the build, and the results — written honestly. We publish real numbers or none; every metric here is confirmed before it appears.

Retail

UpsellEngine

UpsellEngine is a Shopify app that lets merchants run post-purchase and in-cart upsells for a flat monthly fee with 0% revenue share. We took it from a positioning workshop to a live product and an SEO-first marketing site — product strategy, engineering, and go-to-market infrastructure delivered as one build.

  • MVP Development
  • Custom Software Development
  • Website Development
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Professional Services

Arabian Saluki Center

The Arabian Saluki Center in Abu Dhabi preserves one of the UAE’s oldest traditions — the breeding and training of the Arabian Saluki. We built its bilingual digital presence, its iOS and Android apps, and the records platform behind them: breeding lineage, registrations, microchip identification, and certificates, moving decades of paper heritage into a system built to protect it.

  • Website Development
  • Custom Software Development
  • Mobile App Development
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Real Estate

Broker Elite

Broker Elite is a real-estate brokerage platform built around the one truth of the Dubai market: the fastest, most disciplined follow-up wins the deal. We built its listing management, instant lead routing, agent workflows, and performance analytics — turning a brokerage’s scattered daily chaos into one operating system.

  • Custom Software Development
  • CRM Integrations
  • Website Development
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Media & Communication

SearchWeft

SearchWeft is a search intelligence platform that weaves together the threads SEO teams usually juggle in separate tools — rankings, content inventory, and competitor movements — into one actionable view. We built it MVP-first: a focused product in weeks, validated with real users before deeper investment.

  • MVP Development
  • Custom Software Development
  • AI Solutions & Automation
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Luxury Brands

Bentley (UAE Showroom Experience)

For Bentley’s presence in the UAE market, the digital experience has to meet the same bar as the showroom floor: unhurried, precise, and personal. We delivered a digital showroom — vehicle presentation, private enquiry journeys, and clienteling workflows — engineered inside the strict brand standards a marque like this demands.

  • Website Development
  • Custom Software Development
  • CRM Integrations
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Healthcare

Multi-Branch Dental Group, Dubai

A multi-branch dental group in Dubai was losing revenue twice a day to the same two leaks: appointment slots that no-showed, and evening enquiries that never got answered. We built its online booking platform, bilingual reminder automation, and AI front desk — turning the schedule into an asset that manages itself.

  • Custom Software Development
  • AI Solutions & Automation
  • Website Development
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Automotive

UAE Car Rental Group

A car rental group operating across the UAE ran a modern fleet on a manual core: availability checked by phone, contracts signed on paper, and utilisation understood only at month-end. We built its booking engine, digital contract flow, and fleet dashboards — making the fleet bookable around the clock and its economics visible daily.

  • Custom Software Development
  • E-Commerce Development
  • AI Solutions & Automation
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Restaurants & F&B

Family Restaurant Group, Dubai

A family-run restaurant group in Dubai watched delivery aggregators take a heavy commission on orders from customers who were already loyal. We built its commission-free ordering channel and a bilingual WhatsApp AI that takes orders through the Friday rush — keeping the apps for discovery and the margin for the family.

  • AI Solutions & Automation
  • E-Commerce Development
  • Website Development
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Yachts & Marine

Dubai Yacht Charter Operator

A Dubai yacht charter operator ran a premium fleet through an operations style that didn’t match it: availability answered thread by thread, pricing recalculated per enquiry, and double-booking risk managed by memory. We built the charter booking engine, fleet and crew scheduling, and a multilingual assistant — instant for guests, sane for operations.

  • E-Commerce Development
  • Custom Software Development
  • AI Solutions & Automation
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Trading & Logistics

UAE Trading & Distribution Company

A UAE trading and distribution company moved thousands of documents a month — supplier invoices, purchase orders, packing lists, shipping papers — through human hands and keyboards. We built its document AI pipeline and the order-and-inventory system behind it, shifting staff from typing documents to reviewing exceptions.

  • AI Solutions & Automation
  • Custom Software Development
  • CRM Integrations
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Real Estate

Dubai Property Developer

Off-plan launches in Dubai compress months of demand into days. We built a developer’s launch infrastructure — project microsites with unit-level availability, instant lead capture and routing, and a broker portal — so that launch-day interest converts into allocations instead of chaos.

  • Website Development
  • CRM Integrations
  • AI Solutions & Automation
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Education & Training

UAE Training Institute

A growing UAE training institute had demand it kept losing: enquiries answered late, course scheduling in spreadsheets, and fees chased manually. We built its admissions CRM, course booking and payment platform, and bilingual AI assistant — converting the interest it was already generating.

  • CRM Integrations
  • Custom Software Development
  • AI Solutions & Automation
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Manufacturing

UAE Building Materials Manufacturer

A building-materials manufacturer served hundreds of distributors and contractors through phone-and-email ordering: price-list confusion, order errors, and a sales office drowning in data entry. We built its B2B ordering portal — contract pricing, live stock, credit visibility, and order tracking — self-service for customers, structured for the factory.

  • E-Commerce Development
  • Custom Software Development
  • CRM Integrations
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Small & Family Businesses

UAE Salon & Spa Chain

A multi-branch salon and spa chain ran on the front-desk phone: bookings, reschedules, and endless “is she free at 6?” calls. We built its mobile booking app with stylist-level scheduling, loyalty, and an AI receptionist — putting the calendar in clients’ pockets and the phone back on the hook.

  • Mobile App Development
  • AI Solutions & Automation
  • CRM Integrations
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Travel & Tourism

Dubai Tour & Activity Operator

A Dubai tour and activity operator — desert safaris, city tours, sea experiences — sold a world-class destination through a bottleneck: manual quotes, spreadsheet capacity, and vouchers assembled by copy-paste. We built its booking engine, operations automation, and multilingual AI so tourists book at 2am and operations wake to a run sheet, not a backlog.

  • E-Commerce Development
  • Custom Software Development
  • AI Solutions & Automation
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More case studies are being prepared — each published only once its facts and numbers are confirmed.